itel today announced the City 100 - a new smartphone that folds large screen immersion, long haul battery life and practical on device AI into a sleek 7.65 mm unibody design in the budget segment. The City 100 smartphone is engineered with IP64 rated protection, making it resistant to rain, the occasional spillages and is completely dust proof – guaranteeing durability and strength that are unrivalled in the segment. It boasts a large battery of 5200 mAh – ensuring users are all set for the entire day. Featuring a large storage capacity of 128 GB ROM, it is priced attractively at just Rs. 7599 and is available in attractive colours of Fairy Purple, Navy Blue and Pure Titanium in retail stores across India. itel is also offering a free magnetic speaker worth Rs. 2999 with the City 100 smartphone – making it a very lucrative offer. It also offers a free screen replacement within 100 days – ensuring unmatched reliability only provided by itel in India.
Speaking about the launch, Mr. Arijeet Talapatra, CEO of itel India, said "Durability is the cornerstone of any successful product. The ability to last long is what differentiates a good product from its competitors. Today, consumers want durable smartphones without compromising on the style quotient. With the presence of IP64 rating, City 100 is our latest addition to our exciting portfolio. Its 7.65mm sleek and ultra slim unibody design gives it a very premium essence. With our focus on continuous innovation, we have introduced Aivana 3.0 in City 100 smartphone - ensuring users have an uninterrupted smart experience with itel's advanced AI functionalities."
Powered by an efficient Unisoc T7250 octa core chipset, the City 100 pairs a 6.75" HD+ IPS panel (90 Hz refresh rate, 700 nits peak, 83.5 % NTSC wide-gamut) with a big 5200 mAh battery, delivering all day endurance in style. The City 100 is built to withstand even extreme temperatures ranging from -20 degrees to 70 degrees Celsius. The City 100 smartphone introduces Aivana 3.0 - itel's super intelligent AI Assistant - designed to make your day smoother and your life much easier – features typically found in the premium segment. The device enables users to extract text from images using a simple two finger gesture, convert images into editable Word, PDF or Excel files, and access a versatile AI writing suite that can generate, proofread, summarise or rewrite text in friendly, professional or concise tones. It also allows auto generation of scanned documents from the gallery and enables instant navigation to addresses mentioned in emails, making it a smart productivity companion for everyday tasks.
The City 100 smartphone comes with a 13 MP rear camera and an 8 MP front camera, backed by intelligent scene optimisation for crystal - clear photography. It features a side-mounted fingerprint reader, single loudspeaker, dual-band Wi-Fi, and an IR blaster—covering all your daily essentials. This smartphone is IP64 rated, making it dustproof, water resistant, and tested to deliver smooth performance for up to 60 months.
Product Specs –
Model | City 100 |
Price | Rs. 7599 |
Screen Size | 6.75" HD+ IPS |
Refresh rate | 90 Hz |
Display Type | Dynamic Bar |
IP Rating | IP64 |
Processor | Unisoc T7250 |
Processor Core | Octa Core |
RAM | 4GB+8GB* |
ROM | 128GB |
Front Camera | 8MP |
Rear Camera | 13 MP Camera |
Battery | 5200 mAh |
Charger | 18W fast charging |
Fingerprint | Side |
Face Unlock | Yes |
OS | Android 14 |
About itel
Established over 16 years, itel is a reliable smart life brand for everyone. Adopting "Enjoy Better Life" as its brand philosophy, itel's mission is to provide budget-friendly consumer electronic products to everyone. It democratizes technology by giving entry to technology and connectedness to consumers without prior access to it. After more than 16 years of development, itel has expanded its presence in more than 50 emerging markets globally. itel has a product portfolio of smartphones, TV, accessories, electrics, speakers, home appliances and laptop products and in 2021, it ranked No.1 Global Smartphone brand under $75 and No.1 feature phone brand.