New Delhi, India – September 04, 2026: PYIE, a future-ready technology and design-driven innovation ecosystem backed by the credibility, infrastructure, and legacy of Intex, today announced its brand association with threeglobal technology and consumer product brands – Inateck, AUKEY, and ARZOPA – at IFA 2026 (Internationale Funkausstellung) in Berlin, Germany, running from September 4-8, 2026.
As part of this announcement, PYIE will act as the extended arm of Inateck, AUKEY, and ARZOPA in India, bringing their global operations, products, and market presence closerto Indian consumers. The association marks a significant milestone in PYIE's journey toward building a differentiated house of brands, bringing globally trusted technology and consumer product brands to Indian consumers.
The announcement follows PYIE's debut at CES 2026 earlier this year, where the brand first introduced its house-of-brands vision to a global audience, marked by its successfulshowcase and long-term partnership with Keychron, the global mechanical keyboard brand. Building on that momentum, IFA 2026 gives PYIE a platform to expand its brand portfolio and deepen its presence within the global technology and consumer electronics ecosystem.
"Our association with Inateck, AUKEY, and ARZOPA is an important step in PYIE’s journey toward building a differentiated house of brands," said Ishita Bansal, Founder and CEO, PYIE. "Each of these brands brings a distinct area of expertise, from rugged data-capture technology to award-winning charging solutions and portable display innovation. As their extended arm in India, PYIE is committedto bringing this depth of expertise closer to Indian consumers – building an ecosystem that brings relevant, design-led, and technology-driven products from across the world to India."
At IFA 2026, Inateck, AUKEY, and ARZOPA will showcase their product portfolios at their respective booths, offering a first look at the technologies and innovations thatwill be made available to Indian consumers, professionals, and enterprises through this association with PYIE.
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